You’ve probably never had a reason to think about how a fax machine really works, so here it is. A fax machine takes a document, converts it to digital, and then sends it over phone lines using analog sound. On the other end, it is converted back to digital and then to paper again. Hmmm… Doesn’t there seem to be a better way? Yes, there are easier, quicker and more reliable ways to send data, but the fax machine is still alive and well in 2013. Are you operating your business like a fax machine?
What’s all the hype about cloud computing? Is this something new? What’s in it for me personally or for my business?
In business, who is more important than the consumer? Some would say the Chairman and CEO, the CFO, the COO, etc. I would agree that the C-Level Executives are important, but not as important as the consumer or customer. Understanding consumer behavior better will help you to become more effective in filling voids in the marketplace. Your reward – continued success!!
Have you ever heard the old adage that people buy from people? I couldn’t agree more. However, I would add two words to this cliché. People buy from people they like.
Aren’t these four words music to your ears, especially in this complicated, fast-paced world? In today’s society, there is no shortage of smart people or smart phones, but frankly it’s still difficult to do business with some companies. You can make sure you’re not one of them by focusing on continuous improvement every day.